Privacy Policy

Last updated: June 2026

1. Introduction

AI ROI (“we”, “us”, “our”) is committed to protecting and respecting your privacy. This policy explains how we collect, use, and safeguard the personal information you provide when you use our website (ai-roi.co.uk) or communicate with us.

We are the data controller for the purposes of the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. Information We Collect

We may collect and process the following personal data about you:

• Your name and contact information (email address, phone number, organisation name) when you submit an enquiry form or contact us directly.
• Information you provide when you communicate with us by email, phone, or through our website.
• Technical information about your visit, including your IP address, browser type, and pages viewed, collected through standard website analytics.

3. How We Use Your Information

We use your personal data for the following purposes:

• To respond to your enquiries and provide the services you have requested.
• To communicate with you about our services that may be of interest to your organisation.
• To improve our website and the services we offer.
• To comply with legal obligations.

We will only process your personal data where we have a lawful basis to do so — typically because it is necessary for our legitimate business interests, to perform a contract with you, or because you have given your consent.

4. Data Storage and Security

We take appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. Your information is stored securely and accessed only by authorised personnel.

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, or as required by law.

5. Sharing Your Information

We do not sell, rent, or trade your personal data to third parties. We may share your information with trusted service providers who assist us in operating our website and conducting our business, provided they agree to keep your information confidential and comply with data protection law.

6. Cookies

Our website may use essential cookies required for its operation. We do not use advertising or tracking cookies without your consent. You can control cookie settings through your browser preferences.

7. Your Rights

Under UK data protection law, you have the right to:

• Access the personal data we hold about you.
• Request correction of inaccurate or incomplete data.
• Request deletion of your personal data in certain circumstances.
• Object to or restrict processing of your personal data.
• Request portability of your data to another organisation.
• Withdraw consent where processing is based on consent.

To exercise any of these rights, please contact us using the details below.

8. Contact Us

If you have any questions about this privacy policy or how we handle your personal data, please contact us:

You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.

9. Changes to This Policy

We may update this privacy policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically.